Alt Image
Our Partnership

Partnering with Comic Relief

Learn how we’re acting on our promise to help women through our partnership with Comic Relief.

About MALTESERS & Comic Relief

"Maltesers" text on a red background with Maltesers baked goods and a donation promise

Since 2011, Maltesers has proudly partnered with Comic Relief, raising over £8m. Over the years, we’ve run on-pack promotions, with money donated from each specially branded product, supported bake sales with our ‘Bake Yourselves Silly’ and #bakeamillion campaigns and encouraged Brits to look on the light side by uploading their best funny selfies with our social activity #funnyface – all with the aim of raising money for this amazing charity.

Alt Image

In 2021 we leant into our long-standing purpose of uniting people through the power of laughter and togetherness. In partnership with Comic Relief, we tackled subjects close to the hearts of our consumers such as maternal mental health and calling on allies to lighten the load for working mums.

 

Mars Wrigley is donating at least £500,000 in 2026 to Comic Relief, operating name of Charity Projects, registered charity in England & Wales (326568) and Scotland (SC039730). See here(open in new tab) for details.

The above are examples of past campaigns and not currently live.

Through the Years

Maltesers Comic Relief campaign for 2011

2011

Raise your Maltesers
Maltesers Comic Relief campaign for 2013

2013

Raise your Maltesers
Maltesers Comic Relief campaign for 2015

2015

Bake Yourself Silly
Maltesers Comic Relief campaign for 2017

2017

#BakeAMillion
Maltesers Comic Relief campaign for 2019

2019

#FunnyFace
Maltesers Comic Relief campaign for 2021

2021

Maternal Mental Health #TheMassiveOvershare/#LoveBeatsLikes
Two mums with babies walking down the street holding a box of Maltesers

2023

Maternity Return
Alt Image

2024

Mother Lovers